Recruitment campaign of the Faculty of Mechanical Engineering was awarded in a prestigious competition

Data, content, context. This was the motto of this year's prestigious competition, whose judges evaluated dozens of marketing achievements from small and world-famous companies from various fields. Among them was the campaign "A mechanical engineer - a star", which was prepared for the Faculty of Mechanical Engineering of VSB-TUO by the agencies Action Please and Idea Please.

The creators managed to come up with not only visually appealing but also meaningful content that captured the needs of the target group and addressed the topic they were concerned with - fears about university mathematics. As a result, the Faculty of Mechanical Engineering managed to increase the number of applications by almost 7% this year in comparison to last year, while the number of students enrolled increased by almost 8%.

This was also the reason why the judges awarded the project the highest place in all the categories in which it was entered. First place was given in the field category University, for the best microsite and best video.